SEO or search engine optimisation has for a long time been tarnished with a negative undertone. As with all industries there are good and bad search engine optimisation professional, some following every rule by the book and others manipulating and using black hat techniques to gain a search engine ranking advantage. Well implemented SEO not only improves a sites search engine visibility but also improves usability and is focused on return on investment and natural organic growth.
Matt Cutts, a spokes person for Google, has publicly acknowledged the worth of well implemented SEO and finally has acknowledged that SEO is not spam. Below is the original video from Matt Cutts, it would be great to get your feedback on this, it’s great to finally have an acknowledgement of the worth of SEO.
By creative seoRead